Reports suggest that customers are 2.7x more likely to consider your business reputable and 50% more likely to consider booking with you if you have a complete GMB profile.
In today’s digital era, establishing a robust online presence is paramount for businesses to succeed, across all industries. GMB emerges as a powerful tool for improving visibility, attracting clientele, and bolstering online reputation.
Let’s delve into why leveraging GMB is crucial and how integrating NPS surveys into your CRM can amplify your GMB’s profile effectively:
1. Better Local SEO: GMB is essential for improving local search visibility. By optimising your GMB profile with relevant keywords and up-to-date information, you can increase your chances of appearing in local search results, making it easier for potential customers to find you.
2. Heightened Visibility: A comprehensive GMB profile ensures that your business information is prominently displayed on Google Search and Google Maps. This boosts your visibility and makes it easier for customers to find and contact you.
3. Online Reviews and Ratings: GMB allows customers to leave reviews and ratings, which can help build trust and credibility. By using an NPS survey in your CRM, you can identify unhappy customers and address their concerns promptly, while also encouraging satisfied customers to leave positive reviews on your GMB profile.
4. Insights and Analytics: GMB provides valuable insights into how customers find and interact with your business online. This data can help you make informed decisions to improve your online presence and attract more customers.
5. Enhanced Listing: You can enhance your GMB listing with high-quality photos and videos, giving potential customers a better idea of what your business offers. This visual appeal can help attract more customers, enhance social sharing, and increase bookings.
6. GMB Posts: Use Google Posts to share updates and promotions with potential customers. This can help drive more bookings and increase revenue for your business.
7. Google Q&A: Answering customer questions directly on your GMB listing can help improve your visibility and showcase your expertise in your industry.
8. Cost-effective: GMB is a free tool that offers significant benefits. It’s a cost-effective way to improve your online presence and attract more customers.
By setting up your GMB profile and integrating an NPS survey into your CRM, you can enhance your online presence, attract more customers, and ultimately grow your business, regardless of the industry you’re in.
Ready to unlock the untapped potential within your reach, just like many tours and activity operators have? Let’s embark on a journey to optimise your business with cutting-edge automation technologies and approaches. Schedule a quick chat with us, and let’s kickstart the transformation together! Click here to book now and embark on your journey immediately!