October 19

How to beat your competition using a hiring automation software

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Whether you’re at home or work, automation is the future and it’s here to stay. 

From marketing to HR, automation has made great strides in recent years and businesses are capitalising on their ability to transition to automated work environments to secure a competitive edge.

Companies typically differentiate themselves based on the products or services they offer to become more attractive to a certain demographic of consumers. The same could be said for the job market where employers try to differentiate themselves from other companies and create a more desirable image to attract a higher calibre of candidates.

While there are many ways that an employer can engage more candidates, investing in hiring automation software is one way to boost your competitive advantage.

With the current state of the global economy, many businesses are finding it more difficult to attract and retain talent. With experienced job-seekers being in demand, employers must start viewing job-seekers as customers and their vacancies as products.

When you transform your perspective, it becomes clear why your business needs to stand out from the rest and why the best way to achieve this is by upgrading your hiring processes.

Increase efficiency

Recruiters and job applicants are busy and the amount of time they can spend on prolonged application and interview processes is limited. 

From analysing resumés and checking references to conducting interviews and assessing competency, it takes a lot of time to finalise the hiring process.

With hiring automation software, you can handle all these steps. This allows your recruiters to carry out the tasks that computers and machines can’t manoeuvre, like meeting and carrying out a conversation with a candidate. 

Automation software allows recruiters to allocate more time to important operational tasks—time that their competitors may be allocating to perform mundane tasks which can easily be performed by an automated system.

You can spend more time performing tasks that add value to your business while simultaneously improving your hiring process.

Reduce bias and enhance diversity

As humans, we have unique experiences that shape us and these experiences make us all inherently biased—whether we know it or not. These same biases don’t exist in computers and that’s enough of a reason to depend on automation when you’re hiring.

We all have biases even at a subconscious level—often referred to as implicit bias. For instance, we may see a particular name or background and miss out on an opportunity to hire a good candidate because we passed judgement too quickly.

Automation software, in contrast, doesn’t know how to be biassed. The system will only focus on selecting the best candidate for the job based on the criteria given. Automated hiring processes are a great way to increase your diversity efforts to create a more productive, inclusive, and innovative workforce.

86% of respondents to a global survey confirmed that diversity, equity, and inclusion (DEI) are important to them as job-seekers. Taking a step back and allowing automation software to make the major hiring decisions for your company can facilitate you with the edge you need to hire the right people for the right positions.

Create appreciation for the hiring process and boost your company’s reputation

The interview process isn’t just about your company finding the right candidate; it’s also an opportunity for your potential candidates to learn about you. Your interaction with them during the hiring process is the first impression they’ll have on your business operations. 

No one wants to wait for weeks to hear back from a busy recruiter and get the information they need to progress further in the interview process. Sometimes it could take a few days or weeks to hear back and there’s always a chance that the recruiter could forget to respond. This leaves candidates having to follow up and spend time getting the answers they need.

Fortunately, with an automated hiring process, your software can send emails and answers faster and even schedule interviews within minutes. Hiring automation software is also a great way to stay in contact with passive candidates who may appreciate some regular reminders so that they don’t forget about the opportunity.

Track candidate information easily

Recruiters receive thousands of resumés every month so it’s not a surprise that they can’t commit every candidate to their memory. Some may not believe that it’s a big issue if the candidate doesn’t fit the job profile they’ve applied for, but it could be a missed opportunity if the persona is a great fit for a future role.

This is why the ability to track information with hiring automation software can be a great option. Aside from tracking information about a candidate that’s currently in the pipeline, it can also store information and resumés of past candidates if they become useful for future positions.

Recruiters can also save more space and time filing every resumé and assessment in a folder or filing cabinet. The amount of time and effort needed to manage your documents is also reduced and you have a much faster and more accurate way of extracting and analysing information as and when you need it.

Surpass your competition with hiring automation

Contemporary businesses are always looking for a competitive edge and many are turning to adopt automation to prepare their processes for the future of work and spend more time focusing on more strategic tasks.

The right automation software for hiring can help your business find the best talent with improved screening processes that enhance the experience for both the candidate and the recruiter.

By developing these experiences, you create a better perception in the minds of your candidates, placing you higher up on the list of their preferred companies to work for.

To create a hiring strategy that’s right for your business and to start your journey in automating your business processes, schedule a consultation and speak to one of our automation experts today.